2.3 Social Media, Streaming Services and Third-Party Accounts
社群媒體、串流服務及第三方帳戶
Information we collect | How we use your information and our lawful bases |
Digital Service Providers Direct Marketing We partner with digital service providers. If you have an account with a digital service provider (e.g. Spotify) and agree to receive marketing communications from their partners through using their online tools, your digital service provider shares your Personal Information with us for this purpose. This information includes your name, date of birth, gender, email address and post code. | With your consent To send you themed marketing communications by email and in line with your marketing preferences. See also the “Listening Behaviour on Streaming Platforms” section below which discusses other ways we interact with streaming platforms to send you content that is relevant to you where you have consented to this. Please note that you can opt-out of receiving these communications at any time by selecting the unsubscribe link in any email we send, by emailing us at privacypolicy@wmg.com or by opting out through your digital service provider’s platform. |
Entering Competitions, Sweepstakes and Similar Promotions with a Social Media Account. If you use your social media account (e.g. Facebook), streaming platform account (e.g. Spotify) or any other third party user account to enter our competition, sweepstakes or promotions or via an invitation to sign into such account on our Platforms, you will share certain Personal Information from your third party account with us which may include, for example, your name, gender, email address, city, country, listening history, favourite tracks, details of the promotion you have participated in, your entry and any other Personal Information that you make accessible to us. | With your consent To allow you to participate in our competitions, sweepstakes or similar promotions, and to administer these activities. Some of these activities have additional rules, which could contain additional information about how we use and disclose your Personal Information - please read these rules carefully prior to providing us with your Personal Information. |
Listening Behaviour on Streaming Platforms If you give us permission to, we collect Personal Information from streaming platforms you use (e.g. Spotify) on your listening behaviour on their platform. This includes information on tracks, playlists and albums listened to, along with your top genres and artists. | With your consent · To analyse your listening behaviour (on both an aggregated and personally identifiable bases) for the purposes of determining what marketing content may be more suitable to send to you, if you have consented (on the streaming platform) to receiving direct marketing communications from us and in line with your marketing preferences. For example, if we identify one artist as a top artist based on your listening behaviour, we may recommend a similar artist who we think you may like but you haven’t yet listened to. Please note that you can withdraw your consent to us using your listening behaviour through your streaming platform or by contacting us at privacypolicy@wmg.com. · To monitor the performance of our content on streaming platforms by analysing users’ listening behaviour. |
Pre-save/Pre-add If you pre-save or pre-add any of our unreleased content on a streaming platform, the streaming platform may share your Personal Information with us. This may include information on the pre-save/pre-added content you have selected, along with your name, email address, city, country and (if applicable) your marketing preferences where you have opted into receiving marketing communications from us. | With your consent · To add requested content to your streaming platform library when this content is officially released and to send you an email informing you of its official release. · To send you marketing communications by email where you have agreed to receive these communications. We will only do this in line with your marketing preferences and you can opt-out of receiving these communications at any time by selecting the unsubscribe link in any email we send or by emailing us at privacypolicy@wmg.com. |
繼續閱讀:
華納音樂集團隱私權政策: 本公司如何使用您的個人資料 & -1: 帳戶與交易
華納音樂集團隱私權政策: 本公司如何使用您的個人資料-2:行銷活動及直接行銷
華納音樂集團隱私權政策: 本公司如何使用您的個人資料 -3: 社群媒體、串流服務及第三方帳戶
華納音樂集團隱私權政策: 本公司如何使用您的個人資料 -4: 一般查詢及互動
華納音樂集團隱私權政策: 本公司如何使用您的個人資料-5: 自動蒐集之資訊
華納音樂集團隱私權政策: 本公司如何使用您的個人資料-6 :內部業務流程
QUICK GUIDE TO CONTENTS 華納音樂集團隱私權政策
HOW LONG DO WE KEEP YOUR PERSONAL INFORMATION? | |